The white space between the ‘E’ and the ‘X’ forms a perfect arrow, suggesting a company moving forward and looking ahead. The iconic smiling face is in fact the ‘G’ in Goodwill zoomed in a cropped slightly.
It’s too bad they’ve changed their logo recently, many prefer this vintage design. On either side of the tree, the faces of a gorilla and lion appear in white.
In many of these examples of hidden symbolism, the ‘secondary’ imagery is often found by looking at the ‘negative space’ of the logo The two “T’s” of this logo make up people, as they dip a tortilla chip into the bowl of salsa in the ‘I’.
The logo for the NFL football team the Atlanta Falcons has an easily visible graphic of a falcon, but did you notice the shape of the bird also forms the letter ‘F’? This playful logo not only spells out ‘LSO’ but also looks like a conductor leading the orchestra with the ‘L’ and ‘O’ resembling his arms.
Roxy is a clothing line for girls who love surfing and snowboarding. The iconic Canadian railway company VIA has a fascinating logo.
Another ‘negative space’ gem is the Bronx Zoo logo, where New York’s iconic skyline of tall buildings can be found between the legs of the giraffes. The former NHL team the Hartford Whalers had a great logo.
©2018 Alexander Renault | firstname.lastname@example.org | 720.318.7965 | Westminster, Colorado Fend shoo can even be applied to the design of a website, as it is all about the expression of the energy of a business, its identity, and goals, just in a different media.
There are four main fend shoo guidelines when it comes to the design of business logos and other marketing visuals. Let's examine these four main categories in more detail to see how fend shoo can help you create the most auspicious design of your business logo and other marketing materials.
Next, let's look into the fend shoo choice of shapes for business logo design. The relationship of shapes (and colors) with specific elements is easy to understand if you associate them with their presence in nature.
The Fire fend shoo element is represented best by triangular shapes, stars, etc. Because it is the most precise visual expression of the flaming fend shoo energy of the fire.
Earth : Square Metal : Round Water : Wavy Wood : Rectangular Fire : Triangular In order to illustrate how these fend shoo shape guidelines apply to a specific business, let's look at the example of a daycare.
You will be wise to avoid the fend shoo shapes and colors of Fire and Metal elements. So, the image of a happy pet for a pet daycare business logo or a bunch of flowers for a floral shop logo make perfect sense and is all easy and good fend shoo.
Basically, when you want to use a symbol or an image in your business logo design, you can go either by illustration or by association, but you have to be very careful with either choice. Be mindful of the “feel-good” factor when you incorporate images or symbols in your business logo design.
Last but not least, we are looking into the best fend shoo directions and auspicious measurements of business signage. There will be many choices to be made, from the size and shape of your signage to the fend shoo direction it will be facing, as well as the most durable, but also attractive materials.
So, for example, you would do best not to place a fiery red (fire fend shoo element) business logo /signage on the east side of your business space, as this will tend to create a damaging effect or bring the energy of conflict. Just a quick note to conclude our fend shoo business logo design and other marketing materials exploration.
While you are ordering marketing merchandise, such as pens, t-shirts, and what-not, please avoid the option of a doormat with your business name. Always have the business name and signage up in a very respectful, high place, not on the floor for people to walk all over it.