The name is not a final renaming or rebranding for the team, but it will be used moving forward pending adoption of a new name in the future. The NFL franchise are in the process of retiring the Redskins name and intend to remove the name from all digital and physical space associated with the team.
Native American groups have long argued that both the name of the team and the main logo are racist, with support for a change increasing alongside the Black Lives Matter movement following the death of George Floyd. The NFL side changed their social media handles on Thursday, switching to @WashingtonNFL, while redskins .com” was removed from the account's bio.
The new design, alongside the new name, will be present for the first time in Week 1 against divisional rivals Philadelphia Eagles. The WashingtonRedskins have ended 87 years of history, signalling they will drop the franchise name of the famous NFL team.
But original owner George Preston Marshall believed in segregation and the team was the last in professional football to employ black players. The team's name has been controversial, with a decades-long campaign from Native American groups who have described it as a “dictionary-defined racial slur”.
Making the announcement, the team made clear it would be retiring the Redskins name and logo when the review was completed. “Dan Snyder and coach Rivera are working closely to develop a new name and design approach that will enhance the standing of our proud, tradition-rich franchise and inspire our sponsors, fans and community for the next 100 years,” the team said in the statement.
Some think an animal moniker like Red wolves or Red hawks could work, while others are keen on the name Retails. Retails relate to the Tuskegee Airmen, a group of African-American and Caribbean-born military pilots in World War II.
Snyder reportedly held a trademark for Washington Warriors” for a number of years, although he does not hold it now. The team's stadium is in Maryland, but a change of name could allow the franchise to move back to the city of Washington DC.
(AP: Susan Walsh) If the plan was to move home from Maryland, the Washington Presidents would make sense as a name for obvious reasons. No doubt it will take time to sort out a new name, and secure the rights and trademarks to be used for logos, mascots and the like.
The fact that there's backlash against the American football team, the WashingtonRedskins, reviewing their name is absurd to me. According to Esquire, “a 'Redskin' is the scalped head of a Native American, sold, like a pelt, for cash.” A.k.a., it's a toxic term and enough to make your skin crawl.
I write about the connection between intention and authenticity in my book, The Kim Kardashian Principle. It’s not ideal that the WashingtonRedskins owner Daniel Snyder claimed that the team would “NEVER” change its name, only to now consider it given the pressure to do so from their top sponsor FedEx.
(FedEx asked for a thorough review of the team's name at the behest of its investors.) I love how Nike has pulled their Redskin merchandise from their website, but they need to follow this ethic throughout their entire value chain.
As brands around the globe assess their stance on race issues, following the death of George Floyd in Minneapolis and the worldwide Black Lives Matter protests? I believe the climate is progressing to a place of greater awareness and sensitivity for individuals and brands alike, and that's a good thing.
I'm the author of the New York Times bestselling book The Kim Kardashian Principle: Why Shameless Sells And How To Do It Right. … Read More'm the author of the New York Times bestselling book The Kim Kardashian Principle: Why Shameless Sells And How To Do It Right.
Variety describes me as “the best in the business,” Harper’s Bazaar as “the most relevant voice of the social media era,” and I was honored to be named Esquire's Influencer Of The Year. You might know me from my work on television and in the media, but I’m also an international speaker and advise companies on all things celebrities, culture, and brands.
The company’s request comes less than a week after a group of more than 85 investment firms and shareholders representing $620 billion in assets called on FedEx, Nike and PepsiCo to sever ties with the team unless Snyder changes its name. If prominent Redskins sponsors feel sufficient pressure to dissociate from the team, Snyder’s bottom line would take a significant hit at the same time he faces political roadblocks in building a new stadium.
FedEx, which ranks 47th on the 2020 Fortune 500 list, holds the naming rights to the team’s existing stadium in Landover, Md., through 2026 under a 27-year, $205 million deal signed in November 1999. The shareholders see the name as a racial slur, and they feel FedEx, Nike and PepsiCo have obligations to honor their stated corporate values of inclusion and diversity.
“Nike made a very clear choice to support Colin Kaepernick and his protest,” Iron said in a telephone interview, “and angered a lot of people in doing that. Late Thursday evening, without making an immediate public statement, Nike appeared to remove all Redskins apparel for sale from its website.
The shareholders’ action, expressed in letters sent to the three companies last week, is one more example of an increasingly unfriendly business climate for Snyder, who has owned the Redskins since 1999 and has said that he will never change the name that he insists honors Native Americans and is a proud part of the franchise’s heritage. In the view of Frederick's, it’s a widely accepted, historical fact that the name is a racial slur that originally referred to the bounty on the scalps of Native Americans.
The team’s chronic poor performance has cost him dearly in unsold seats, a dwindling season ticket base and lagging luxury-suite sales. And home-field advantage for NFC East games has all but disappeared, with Philadelphia Eagles and Dallas Cowboys fans buying up heavily discounted tickets to cheer for their teams.
FedEx, one of the Redskins the largest corporate sponsors, sent shock waves through the organization Thursday evening when it formally requested the team to change its name. Moving from Redskins to Warriors would not be too difficult of a transition, as the team could keep the same color scheme and revert to its old spear helmet design.
This scenario allows the team to keep an already frequently used nickname, 'Skins,' while removing the Native American history from it. Sure, coming up with a logo could be a tad difficult, but harder things have been done.
Major League Baseball's Cleveland Indians followed the Redskins lead on Friday, saying the club would also consider changing a team nickname that has been in place for 105 years, as symbols, statues and awards connected to the United States' racist past have been under attack in recent weeks. On June 26 a group of more than 80 socially minded investment firms, collectively with more than $620 billion in assets under management, had urged FedEx, Nike Inc and PepsiCo Inc to terminate relationships with the team unless it changed its name.
Critics have ramped up pressure on the team to change its name, which is widely seen as a racial slur against Native Americans, after the death of George Floyd, a Black man who died in police custody in Minneapolis. NFL Commissioner Roger Goodall said in a statement on the league's website that he was supportive of Snyder's move to look at a possible name change.
Last month a memorial to late WashingtonRedskins founding owner, George Preston Marshall, who fought against the racial integration of the NFL, was removed from JFK Stadium, the team's former home. Major League Baseball's Minnesota Twins also removed a statue of their late former owner, Calvin Griffith, from outside Target Field in Minneapolis because of racist comments he made decades ago.
NASCAR banned the Confederate flag, which many Americans see as a symbol of oppression and slavery, from all racetracks and events while the Professional Golfers' Association of America on Thursday renamed the Horton Smith award which was named for a former PGA president who supported a “Caucasian-only” membership clause. WashingtonRedskins merchandise is displayed for sale at a sporting goods store on July 7, 2021 in Washington, DC.
(Photo by Drew Angered/Getty Images) The sports franchise known as the WashingtonRedskins have released a statement saying that Washington D.C.’s football team will soon be known by a new name. American teams and companies have been reexamining their iconic symbols and logos this year, some of which are rooted in racist imagery.
Native Americans and their allies have long called for the team to change its name, but the principal owner, Dan Snyder resisted. According to Time Magazine, FedEx Corp., which holds the naming rights to the team’s stadium requested a change.
(Photo by Sam Greenwood/Getty Images)A letter signed by 87 investors and shareholders with a total worth of $620 billion was sent to sponsor FedEx, PepsiCo and Nike, asking them to stop doing business with the team unless the name was changed, according to ESPN. Sports Business Journal is reporting that the new team name has not been announced because there is a trademark dispute pending.